Business Intelligence and Big Data Analytics

With the rapid economic and technological transformations occurring in the global economy organizations are forced to rework their focus to transition from an industrial to a knowledge-based economy. The dynamic complexity of today’s business environment can no longer be handled by traditional methods and manager’s personal experience alone.

Our team of consultants, analysts, and data architects work to help businesses, public institutions and researchers achieve success through the application of Business Intelligence and Big Data Analytics. We enable and empower data-driven enterprises through offering:

BUSINESS INTELLIGENCE

We combine innovative analytics with reporting tools for building relationships around, and achieving valuable insights from structured, semi-structured, and unstructured data. Our BI consultants help you select, optimize and deploy an array of custom as well as pre-built analytics and reporting tools to help you understand your customers, brand, competitors, operations, and market opportunities.

MARKETING ANALYTICS

We help our clients achieve precision marketing by understanding their past, calculating their present and accurately forecasting their future. We do this by combining sound principles in marketing with the latest advancements in big data analytics.

SALES ANALYTICS

Involving the application of advanced data analytics methodology to provide answers to the sales questions Who – what – when – where and why to improve sales volumes, market share and profits.

COMPETITIVE INTELLIGENCE

We apply Research Analytics to evaluate competitor products, next-generation rollouts, product specifications, service offerings; Comparative Sales Analytics that target and benchmark pricing structures, product introductions, promotional activities, and sales structures; Benchmark tools to measure manufacturing/cost structures, distribution channels, and supply chain business processes.

PREDICTIVE ANALYTICS

We help organizations establish a more goal-oriented, forward-thinking approach to predictive analytics. To open up their strategy in exploring new revenue streams, profit, and cost reduction opportunities to transform their business.

SOCIAL ANALYTICS

We help organizations gain insight from their social media platforms, machine logs, sensors and other big data sources to in turn help them better understand their customers, brand and competition.